Opaline Events asked us to direct a film that encapsulated the level of luxury, creativity and sophistication that Opaline Events represented. A branding video is designed to resonate with the viewer and connect the energy, motives and identity of the brand to the customer. The key words we had for this video were fashion, fun, power, luxury and art.

We chose to shoot at the Chateau Vaux le Vicomte outside Paris as this venue encapsulates all our key words and lets face it, its a spectacular back from to create a branding film.

How does a branding video help a business connect with a client?

Creates Emotional Engagement: Branding videos allow businesses to connect with clients on a deeper emotional level. By appealing to their values, desires, or pain points, businesses can foster trust and loyalty. When clients feel emotionally connected to a brand, they are more likely to choose it over competitors.

2. Builds Brand Trust and Authenticity: Clients are more likely to trust brands that are transparent about their mission and values. A branding video gives a human touch to the business, which helps clients see the people behind the brand, making it more relatable and trustworthy.

3. Improves Brand Recall: Engaging video content is more likely to be remembered than static text or images. By creating a memorable visual impression, businesses improve brand recognition. This makes it easier for clients to recall the brand when making purchasing decisions.

4. Showcases Brand Personality: Branding videos often highlight the company’s personality, whether it’s fun, professional, innovative, or caring. This helps clients feel a sense of connection, as they’re more likely to align with brands that reflect their own values and personalities.

Opaline events branding video

If you are looking to see more branding videos you can see OUR PORTFOLIO here.